Eye Of The Sky, The Biggest Moral Dilemma Of Drone Warfare

Eye in the sky, The biggest moral dilemma of drone warfare The use of drones in battle fields remains to be one of the most divisive subjects in modern warfare. Use of unmanned aerial vehicles has become the hallmark of the war against terror. The move has elicited debate which is constantly gaining traction as more damming statistics are released on collateral damages associated with drone warfare. The United States has frequently deployed unmanned aerial vehicles to track down and kill enemy combatants and their leaders. Some of the notable killings were those of Jihad John, the brutal ISISi extremist famous for his execution of westerners in Syria and other al Qaeda commanders in restive terrains of northern Pakistan. Critics insist that the use of a unmanned aerial vehicles blurs the line between ethics and accountability. To back up their claims, they have pointed to the rising casualties of war where innocent persons are losing their lives as a result of drone strikes. Even though the use of unmanned aerial vehicles has been roundly cr iticized especially, by human rights bodies, it is clear that the tactic have been very effective in eliminating ruthless extremists. In my view, unmanned aerial vehicles have been instrumental in safeguarding the lives of many American soldiers while at the same time effectively executing its mandate be eliminating enemy combatants right inside their territories. The use of modern military weapons, especially those that have the abilityShow MoreRelatedMilitary Drones For Offensive Counter Terrorism Operation2123 Words   |  9 Pagesbrought their politicians together to form laws for a safer world. However, now there is a new weapon in warfare which is causing a massive controversy where the public doesn’t even completely understand the dilemma associated with it because the lack of transparency. The weapon is the Unmanned Aerial Vehicle or otherwise known as military drones. The public needs to understand that use of military drones for offensive counter-terrorism operation is harmful to the US, because it’s expensive, it increasesRead MoreGp Essay Mainpoints24643 Words   |  99 Pagesconsiderations, ethics becomes a secondary, sometimes irritating, issue †¢ E.g. But consider 2003, New York Times writer Jayson Blair caught for plagiarising and falsifying elements of his stories †¦ clear to public that newspapers are nowhere higher on moral grounds than bloggers †¢ E.g. Irish undergraduate posted a poetic but phoney quote on Wikipedia hours after Maurice Jarre’s death, Wikipedia quickly removed it for the lack attribution but journalists †¢ E.g. Cover page of economist: PresidentRead MoreDeveloping Management Skills404131 Words   |  1617 PagesEmotional Intelligence 62 Values 65 Ethical Decision Making and Values 72 Cognitive Style 74 Attitudes Toward Change 76 Core Self-Evaluation 79 SKILL ANALYSIS 84 Cases Involving Self-Awareness 84 Communist Prison Camp 84 Computerized Exam 85 Decision Dilemmas 86 SKILL PRACTICE 89 Exercises for Improving Self-Awareness Through Self-Disclosure 89 Through the Looking Glass 89 Diagnosing Managerial Characteristics 90 An Exercise for Identifying Aspects of Personal Culture: A Learning Plan and Autobiography

Child Abuse And It s Connection With Social Work

Child Abuse and It’s Connection with Social Work Amanda Miller SWK 3301-01 Child Abuse and It’s Connection with Social Work â€Å"Childhood should be carefree, playing in the sun; not living a nightmare in the darkness of the soul† (Pelzer, 1995, p. 166). Various discussions, studies, and ethical problems are formed around the topic of child abuse. Child abuse, defined by the Child Abuse Prevention and Treatment Act (CAPTA), is â€Å"any recent act or failure to act on the part of a parent or caretaker which results in death, serious physical or emotional harm, sexual abuse or exploitation†; or â€Å"an act or failure to act which presents an imminent risk of serious harm.† (Gateway, 2013) This leaves a large area for speculation on whether situations are covered under this definition. Nonetheless, child abuse is an unfortunate and growing problem in society today. With several causes such as poverty, parents who do not know any differently, and behavioral issues. These are all areas that social workers deal with on a day to day basis. Why child abuse? There are many outlooks involving values that form social work through ethical, personal, and professional. As far as ethically, social work can become very challenging for the social worker themselves. This is because of the ethical dilemmas emerge in certain cases when social workers have to choose between their duties, values, and rights. These arises due to some of the obligations that are expected of them colliding withShow MoreRelatedThe Connection between Child Abuse and Crime Essay1055 Words   |  5 PagesEvery year, child abuse and neglect affect more than one million children nation-wide (Currie and Tekin 1). Along with this, child abuse is the source of severe injury to more than 500,000 children and the death of over 1,500 children (Currie and Tekin 1). These outrageously large numbers reveal the extent to which child abuse and neglect impact society; however, they do not acknowledge the effect abuse can have on a child’s life and the repercussio ns that may occur in both the individual’s childhoodRead MoreCurrent Event : Child Abuse Prevention909 Words   |  4 PagesCurrent Event – Child Abuse Prevention in Idaho On April 9th, 2015, the Boise, Idaho law enforcement agency, students, and social workers joined in alliance with a total of 200 people kicking off the introduction to the Child Abuse Prevention Month on the Capitol steps in Boise. The Nampa Family Justice Center hosted their first annual child abuse prevention march. The march began at the Caldwell police station and proceeded to the courthouse where participants planted a garden of blue pinwheelsRead MoreA Link Between Foster Care Placement During Childhood And Adult Delinquency1348 Words   |  6 Pagessignificant association on the adult criminality of girls. These findings stand in stark contrast to the poor outcomes reported in earlier work concerning the long-run effects of foster care (Lindquist, M. J., Santavirta, T. 2014). This study uses labeling theory to examine the role that the adolescent legal system involvement may play in initiating a process of social exclusion, leading to higher levels of adult criminal activities among foster youth who have aged out of care. Data is used from theRead More Investigating the Long-Term Effects of Physical Child Abuse Essay1057 Words   |  5 Pagesestimated 905,000 children were victims of child abuse or neglect in 2006(Child Welfare Information Gateway, 2008). In 1996, more than three million victims of suspected abuse were reported to child protective services agencies in the United States (Baker, 2002). The numbers have changed and still many cases of abuse go unreported. The number of incidences of child abuse rises when the family is under stress, such as being in our economy. The effects of physical abuse can last a lifetime and are measuredRead MoreSocial, Academic, And Criminal Development As A Result Of Neglect1681 Words   |  7 PagesSocial, Academ ic, and Criminal Development as a Result of Neglect. Child neglect is a type of abuse that mostly go unreported for different reasons. As indicated by Nemeroff (2016), neglect is characterized as a kind of abuse in which a guardian fails to provide the needed supervision, shelter, clothing, medical care, education, and food to their children. It is said that because of this a child’s safety, health, and well-being are threatened with harm (Nemeroff, 2016). Neglect is usually less studiedRead MoreThe Core Value Of Social Justice Essay1704 Words   |  7 Pages Social Justice Similarly, the core value of social justice is defined in the context of ethical principles as that of social workers challenging social injustices. In working with a client like Vivi, a moral dilemma would arise which would have the potential to affect society as a whole by depriving others of the peace, equality, and treatment deserved by all human beings. Also, as a federally mandated reporter, a workers professional ethics and an individual’s personal set of standards can becomeRead MoreSibling Visitation in Foster Care646 Words   |  3 Pages Preserving and maintaining sibling ties and relationships has been an ongoing problem in the foster care system. Hegar (2005) states that â€Å"since the decades when orphans trains carried children westward, placement of siblings has been a child welfare issue† (p.719). Studies have noted the inadequate number of siblings in foster care being placed together date back as far as 1921 (Theis and Goodrich, 1921). Research a nd legislative efforts to address the problem of separation of siblings in fosterRead MoreChild Abuse And Children All Over The World1689 Words   |  7 PagesChild abuse happens to children all over the world. There are four different types of child abuse. physical abuse, sexual abuse, emotional abuse and child neglect. Approximately 5 children die everyday because of child abuse. child abuse can physically and mentally harm a child by having Symptoms of nightmares, depression, and isolation. These symptoms can continue into adulthood. â€Å"one out of three girls and one out of five boys will be sexually abused before they reach age 18†. nobody knows whatRead MoreMedia Influence On The Media993 Words   |  4 Pagesand emotions the individual has in connection to that conduct. Each general public controls the sexuality of its individuals, by implanting it in the organizations of family, religion, and law. The center social game plan inside of the organization of the fami ly is the conjugal relationship. Contemporary examinations of sexuality underline that sexuality is not simply an organic wonder whose character is the same crosswise over time and space; it is likewise a social build. Who participates in sexualRead MoreAnswers on Questions Regarding the Relationship between Violence and Child Development1338 Words   |  5 Pagesconsidered to be unacceptable. Corporal punishment may occur in the homes, schools or judicial settings. (Donnelly Murray, 2005) One of the greatest debates that are surrounding corporal punishment is whether it should be used or not while raising a child. Those who are against this form of punishment claim that it teaches children to become more aggressive and that studies have shown that spanking leads to negative behaviors in children including antisocial behaviors, moral internalization and inappropriate

Bus105 Business Statistics

Question: Section 1: Goals and format of the assignment Paraphrase the following, there will be a similar discussions in the lectures and tutorials you can paraphrase that instead This assignment is supposed to help students understand the following concepts. * You can ask a sample of people simple questions and give a numerical summary of the results *The summary is not reliable, different samples would give different answers , This lack of reliability can be well explained by theoretical distributions such as the z distribution. *You can use Hypothesis testing to use sample to answer a questions about the population *The first sections of the assignment involve explaining and summarizing a large data set of simple data and interpreting the results the later sections discuss Hypothesis testing, the issues of collecting and working with large sets of data, and the fact it is very hard to fully understand the applications of the z distribution. Section 2: Description of the data set a)Expand upon and paraphrase the following, definitely describe each of the variables, For each variable answer the question is it categorical or numerical? The data set is the survey responses of 100,000 people every student has their own sample of 100 people , Each person is shown one of 3 possible endings for a tv show, ending 1, ending 2 or ending 3 and they are asked two questions , question 1: Do they like the movie? Question 2: How much would they pay for the DVD? b) Also do one or both of the following *Give some more questions that could be asked *Criticise the existing questions Section 3: Summary of the data set You must do this section first because the descriptive statistics will help you understand the assignment, When you write up the assignment the descriptive statistics section will go in the middle of the assignment, however you really need to do it first. You need to Open up the assignment data set (the file computer assignment with filters) You must only use your sample of 100 numbers use the filter given in the excel sheet to find your own 100 numbers (this should become clear if you actually open the excel file) Read instructions given in the excel file and answer the following questions. Answer the following questions (refer to the excel file for more instructions) you must get excel to give you your data set, your numbers will be different to the other students. Question 1 For the variable Do they like the tv show find =phat1=proportion of people that liked the tv show with ending 1 =phat2=proportion of people that liked the tv show with ending 2 =phat3=proportion of people that liked the tv show with ending 3 find phat1-phat2 phat2-phat3 Give a chart that compares the proportion of the 3 different tv show endings Question 2 find =xbar1=the average amount people would pay for the dvd of the tv show with ending 1 =xbar2= the average amount people would pay for the dvd of the tv show with ending 2 =xbar3=the average amount people would pay for the dvd of the tv show with ending 3 find xbar1-xbar2 xbar2-xbar3 Answer: SECTION 1 The write-up uses the following concepts: Population and sampling techniques Calculating Descriptive values - mean, mode, median, variance, maximum, range and coefficient of variation. Drawing of Graphs - histograms and bar chart Sampling distributions Estimation theory point estimates Hypothesis tests SECTION 2 This report is based on a sample drawn from a set of 10,000 survey responses of people. The sample size is 100, based on student id. The questionnaire administered relates to the person being shown one of 3 possible endings for a TV show, ending 1, ending 2 or ending 3 and they are asked two questions. Q1: Do they like the show? The answer is recorded as YES/ NO. The answer is therefore a categorical data type with 2 categories. Q2: How much would they pay for the DVD? This answer is a quantitative variable, with positive integers only as values. Section III In this section we present some findings as required: First we deal with the point estimates of the proportion of viewers in each group, defined by the ending shown. =phat1=.29 =phat2=.44 =phat3=.27 phat1-phat2 = -0.03 phat2-phat3 = -0.01 The table below shows the distribution of viewers across groups with their liking. Majority of viewers in group 2 and 3 like the show( 23/44 and 21/27), unlike in group 1 where the majority do not like the show. ( 16 out of 29) YES NO endg1 13 16 29 endg2 23 21 44 endg3 21 6 27 57 43 100 We present data on point estimates of average amounts that each group is willing to pay: =xbar1= 4.73 =xbar2= 5.76 =xbar3 = 8.2 sample average = 6.127 xbar1-xbar2 = -1.033 xbar2-xbar3 = - 2.439 Next we consider each group separately and visualise the distribution of willingness to pay using histograms. The following representation shows frequency distribution as well as cumulative percentage of this distribution visually. The table below shows the frequency numerically also. class Frequency ending 1 ending 2 ending 3 0 to less than 2 16 21 6 2 to less than 4 0 0 0 4 to less than 6 0 0 0 6 to less than 8 4 3 3 8 to less than 10 4 10 9 10 to less than 12 3 6 5 12 2 4 4 We now provide descriptive statistics for the 3 categories outlined above. ending 1 ending 2 ending 3 Mean 4.734483 5.768182 8.207407 Standard Error 0.926529 0.81876 0.884996 Median 0.9 8 9 Mode 8 9 9 Standard Deviation 4.989 5.431038 4.598572 Skewness 0.406286 0.290192 -0.87268 Range 13 18 14 Maximum 13 18 14 SECTION 4 Summary of data description: Average amount that a viewer wants to pay for a DVD is highest for show with ending 3- at 8.207 For shows with ending 1 with TV show ending with1 the average amount that a viewer wants to pay for a DVD is lowest at 4.73. The average amount for shows ending with 2 is 5.768, closer to group 1 average. The sample average stands at 6.127. There is less similarity in the maximum amount that a viewer is willing to pay for a DVD across all show. It is highest at 18 for group 2 and lowest for group 1 at 13. The three groups differ in skewness. Shows ending with 1 and 2 are positively skewed in contrast with negative skewness for group 3. This is seen in histograms as well. There is zero willingness to pay for amounts between $2 and $6 across groups. The range is almost same across categories, and equals the maximum amount as the minimum amount is zero in all groups. Range = maximum minimum. When minimum is zero range equals maximum. Variation is captured in an absolute sense by standard deviation. The standard deviation is highest for group 2 and lowest for group 3. SECTION 5 The use of surveys in making conclusions about populations is based on theory of estimation and hypothesis testing. The usefulness of surveys is unchallenged, especially when time and money constraints are important. They become unavoidable when the population itself is infinite or uncountable. The quality of the results ( in terms of relevance and usefulness) and conclusions drawn from a sample are subject to many considerations- size of sample as compared to population size, sampling technique used, confidence level chosen and the questions asked in any questionnaire from sample participants. After controlling for these aspects some problems still remain in the form of non sampling errors that include nature of responses being biased or participants giving wrong information. Some participants may provide frivolous answers as they are not required to prove the veracity of their answers with actions. When we ask how they are willing to pay for DVD they can sound magnanimous and state a large number, but may actually refuse to pay that amount. The questionnaire may not be exhaustive. For example for Q1, along with YES/ NO we can have CANT SAY also. SECTION 6 Let us consider shows ending with 1 and 2 first YES NO Ending 1 13 16 Ending 2 21 21 We use a chi square test of association to test for association between liking show and its ending for two pairs - 1and 2, and 2 and 3. The null hypothesis is independence between ending and liking. The alternative hypothesis says there is an association between liking a shos and its ending. First group 1 and 2, calculating expected values, we note that the chi square test value is 13.02395 and the critical value with 95% confidence is 5.02(with 1 degree of freedom). We DO NOT accept the null hypothesis. observed expected (O-E)^2/E 13 10.44 0.627739 16 10.73 2.588341 23 15.84 3.236465 21 16.28 1.368452 7.820997 . Let us consider shows ending with 2 and 3 now: YES NO Ending 2 23 21 Ending 3 21 6 Again using a chi square test we note that the test value is 13.264 and the critical value with 95% confidence is 5.02. Clearly, there is NO independence between liking the show and its ending. observed expected (O-E)^2/E 23 19.36 0.68438 21 11.88 7.001212 21 11.88 7.001212 6 7.29 0.228272 14.91508 We now conduct tests for checking differences in mean amounts that people are willing to pay for shows ending with 1 and 2. We use a normal distribution for the estimated difference value Ho: 1 = 2 H1: 1 2 Test value = (-1.033/ SE ) SE= (5^2/29 +4.9^2/44) ^.5 = 1.816 Test value = -.871 Using a 99% level of confidence the critical z value is 2.57. As test value critical value we can say that there is a NO significant difference in amounts people are willing to pay for DVDs with shows ending with 1 and 2. Now for shows ending with 2 and 3 . Ho: 2 = 3 H1: 2 3 Test value = (-2.439/ SE ) SE= (4.9^2/44 +4.6^2/27) ^.5 = 1.115 Test value = -2.1156. Using a 99% level of confidence the critical z value is 2.57. as test value critical value we can say that there is NO significant difference in amounts people are willing to pay for DVDs with shows ending with 2 and 3. SECTION VII Sampling distributions are an integral part of estimation and hypothesis theory. This theory forms the basis of any sample analysis to derive population glimpses. As a theory it is based on mathematical theory of probability distributions and mathematical proofs. Sampling theory uses a technique of deriving statistic values from samples. The samples are ideally infinite in number. These statistic values are then applied on probability distributions like normal z, t, F and chi square distributions to aid in the test of hypothesis. We have used two such distributions in our report chi square distribution to check independence of liking across categories, normal distribution to check differences in amount that people are willing to pay across shows. In real life we only draw one sample, which is why a theoretical concept that uses an infinite number of samples is difficult to grasp and understand SECTION VIII. We work with a sample that constitutes 1% of the population data, (100 out of 10000 datapoints). The conclusions are conditional on the student id that is used as the sampling method. These sample points are randomly spread over three groups based on show ending. Our sample has a disproportionate large number of data points in group 2, for shows with ending 2 (44 out of 100). The data shows variations in terms of some descriptive statistics like mean, variance, maximum values, skewness and standard deviation across all groups formed on the basis of ending of the show. There is a similarity in terms of maximum willingness to pay and range. Also there is a statistically significant association between liking show and its ending when we choose 2 pairs of shows( ending 1 and 2=, and ending 2 and 3). The differences in average amounts that a viewer pays are not statistically significant if we choose a 99% confidence level. These results are conditional on the level of confidence ( or Type 1 error chosen) a lower confidence level may change the conclusions.

Assignment Problems Difficulties

Question: What are the assignment Problems? Explain. Answer: 1. Prescription of inhalers to Ms. Bremmer The patient Ms. Bremmer depicts breathing difficulties indicated by the lung sounds with bilateral wheezes and diminished sounds at bases. The assessment of bronchospasm in the patient leads to the prescription of albuterol inhaler for her. Albuterol acts as a bronchodilator and facilitates the relaxation and opening of the air passages to lungs easing the scope of breathing for the patient (Nlm.nih.gov, 2015). It thus provides relief to the asthma patients and those with reversible obstructive airway disease. The flunisolide inhalant is prescribed to control wheezing and breathe shortness (Laube et al. 2011). Since, Ms. Bremmer is identified with wheezing and shortness in breath, she is correctly prescribed with the flunisolide inhalant. It works by entering the lungs directly and reducing irritation and swelling of the airways that cause bronchospasm. 2. Contraindications/precautions eliminating the use of prescribed drugs for Ms. Bremmer Allergy to albuterol is a major contraindication that can eliminate the use of albuterol inhaler prescribed to Ms. Bremmer. An overdose of this medication is fatal (Nlm.nih.gov, 2015). Intake of medicines in the category of beta blockers, diuretics, epinephrine, antidepressants and other drugs for cold and inhalers for relaxing air passages can interfere with the actions of the albuterol to produce side effects. The other drug flunisolide also needs to be checked for allergic contraindications. Inactive ingredients as methanol contained in this drug is potential to stimulate allergic reactions or other associated health problems (Chow et al. 2013). Unusual tiredness and weight loss are associated with flunisolide as contraindications. This drug increases the patients exposure and vulnerability to infections by causing the vaccines to fail to work properly. 3. Patient variables to consider for Ms. Bremmer during assesing her drug therapy The variables such as the heartbeat, blood pressure, temperature, the existence of diseases as thyroid, diabetes and seizure disorder are vital to consider for assessing the drug therapy for Ms. Bremmer. The presence of any allergy to albuterol or flunisolide is also important to consider in assessing the drug therapy prescribed to Ms. Bremmer. 4. Core drug knowledge to consider avoiding interaction with patient variables The knowledge of the components of the drug composition is very important to enable the avoiding their interaction with the patient variables. For instance, the methanol component of flunisolide can interact with the patients body and produce an allergic reaction. Albuterol is sold under trade name AccuNeb with less than 20% absorption ability of Tmax as 0.5h and Cmax as 2.1ng/mL. It works through relaxation of bronchial smooth muscle by stimulating beta-2-receptor (Gardenhire, 2013). Flunisolide belongs to adrenal glucocorticoid class of drugs controlling asthma and improving lung functions as necessary in Ms. Bremmers. 5. Nursing assessment findings depicting effectiveness of drug therapy Findings derived from the nursing assessment procedure identify the vitals of the patients as heartbeat, blood pressure (BP), pulse rate, respiration rate, temperature, and oxygen saturation (pulse oximetry). This information is essential to understand the current health status of the individual. As opined by Polit and Beck (2013), the changes in the vitals with a focus on the breathing pattern of the patient starkly depict the effectiveness of the drug therapy. Assessing Ms. Bremmer with a decreasing pulse from 110 to normal range of 60-100 beats/minute, respiration from 26 to a rate of 18-24 (normal) and BP from high to the normal range of 120/80 will indicate the efficacy of the drug therapy on the health of the patient. 6. Nursing assessment findings demonstrating adverse effects of drug therapy Adverse effects can be easily identified from the findings of the nursing assessment. An increase in the respiration rate of Ms. Bremmer, further fastening of the pulse beat and heightening of BP will indicate the adverse effects of the drug therapy on the patient. As pinpointed by Potter et al. (2013), the depiction of a headache, coughing, swallowing difficulty and chest pain are other adverse effects that can be evident in Ms. Bremmer. 7. Nursing actions indicating maximization of therapeutic effects The therapeutic effects of the albuterol and flunisolide can be maximized by the execution of nursing actions as the correct assessment of the changes in the vitals of the patient after intake of the drugs. Efficient hourly observation of the patient and recording the health details are other effective nursing actions that can maximize the therapeutic effects of the drugs (Laube et al. 2011). The nurses can also drive Ms. Bremmer towards the exercises as meditation and other cardiological activities to calm down her heart and thus enabling a better therapeutic effect on the breathing pattern of the patient. 8. Nursing actions indicating minimization of adverse effects The asthma patients are identified to be at high risk of oxygen toxicity from receiving inspired oxygen concentration (F1O2) over 0.5-0.6 for a long period. The close monitoring and oxygen titration by the nurse minimizes the risk of adverse effects on patients health (Polit and Beck, 2013). Regular monitoring and close assessment action of nurse enable early detection of any unusual symptoms thereby preventing the occurrence of any detrimental effect on patients health. The nursing action of administering fluid replacement of Ms. Bremmer as per need can help reduce the adverse effect of dehydration due to decreased oral intake in the asthma patient. 9. Teaching for Ms. Bremmer about drug therapy Ms. Bremmer needs to have a sound knowledge of the dosing and precautions regarding the use of the prescribed drug. The Proper procedure of intake of the drug is an essential aspect that the patient needs to know (Mayoclinic.org, 2015). Ms. Bremmer must use the aerosol inhaler of albuterol as many times the label states (number of inhalation it contains) after which it needs to be discarded. Since it is a therapy to control the health issues relating to asthma but do not cure the issue, so the patient need to talk to the doctor before stopping the intake of the medicine. Ms. Bremmer must also know about the symptoms of overdose or underdose of the medications of flunisolide and albuterol intake to be able to recognize detrimental or unseals effects on her health and immediately contact the physician. References Chow, C. M., Chow, M. P. Y., Luk, D., Hon, E., and Sugunan, V. K. (2013). Clinical Guidelines.HK J Paediatr (new series),18, 96-104. Gardenhire, D. S. (2013).Rau's respiratory care pharmacology. Elsevier Health Sciences. Laube, B. L., Janssens, H. M., de Jongh, F. H., Devadason, S. G., Dhand, R., Diot, P. and Chrystyn, H. (2011). What the pulmonary specialist should know about the new inhalation therapies.European Respiratory Journal,37(6), 1308-1417. Mayoclinic.org, (2015).Albuterol (Inhalation Route) Precautions - Mayo Clinic. [online] Available at: https://www.mayoclinic.org/drugs-supplements/albuterol-inhalation-route/precautions/drg-20073536 [Accessed 1 Aug. 2015]. Nlm.nih.gov, (2015).Albuterol Oral Inhalation: MedlinePlus Drug Information. [online] Available at: https://www.nlm.nih.gov/medlineplus/druginfo/meds/a682145.html#side-effects [Accessed 1 Aug. 2015]. Polit, D. F., and Beck, C. T. (2013).Essentials of nursing research: Appraising evidence for nursing practice. Lippincott Williams Wilkins. Potter, P. A., Perry, A. G., Stockert, P., and Hall, A. (2013).Fundamentals of nursing. Elsevier Health Sciences.

Online Assignment Submission Essay Sample free essay sample

â€Å"Why are societal media sites so of import to e-marketers? What are the challenges and chances confronting sellers that want to utilize societal media as portion of their scheme? † The usage of societal media has exploded in the last several old ages. so much so that it now touches about every aspect of our lives. Friendster. the first societal media site was launched in 2003. Myspace. Facebook. LinkedIn and Twitter shortly followed. Facebook. the most popular of the societal media sites. presently has over 500 million users. It is the 2nd most popular web site behind Google. There are a batch of grounds as to why a certain company needs societal media selling and it will depend on different factors like company profile. the merchandises and the clients that it is providing to. As the yearss travel by. there is besides an addition when it comes to the importance of societal media selling that is really effectual for most companies. We will write a custom essay sample on Online Assignment Submission Essay Sample or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Therefore. societal media sites have become so of import for e-marketers to make their societal media marketing efficaciously. Below are some of the major importance of societal media for e-marketers and the company they are publicizing for. 1. Social media channel is a good manner of increasing a company’s trustiness and good will which will decidedly give the company a better stigmatization. When companies are able to hold conversations with their clients. the consequence is traveling to be a great sum of credibleness. 2. The lead coevals is besides another footing for companies to travel for societal media selling. The on-line lead coevals is an Internet selling term that refers to the coevals of prospective consumer involvement or enquiry into a business’ merchandises or services through the Internet. Lead can be generated for a assortment of purposes- list edifice. e-newsletter list acquisition. constructing out wages plans. trueness plans or for other member acquisition plans. A lead normally is the contact information and in some instances. demographic information of a client who is interested in a specific merchandise or service. Since the lead coevals serves a really of import portion for a company’s success. utilizing societal media marketing for company runs help the e-marketer to make out to the targeted lead coevals. 3. Social media channels besides make it easier and more flexible for companies to prosecute with its clients. This might be on the top precedence list of the e-marketers since client battle is a really important process since this will assist the company retain the bing clients and besides increase the trade name credibleness. 4. Social media channels are besides responsible for bring forthing a extremely powerful traffic for the company’s site. E-marketers don’t have to worry since there’s a batch of societal media channels that will be able to do it easier for the e-marketer to obtain the relevant and quality traffic that it will necessitate. 5. The industry is considered to hold a anchor if the companies have entire entree to customer’s feedback. This is because the feedback really helps in bettering the merchandises based on what the customer’s require. Due to the fact that societal media channels assistance in doing client battle possible. so client feedback will ever be available for the company to utilize as footing for betterment. With this. the e-marketer can ever anticipate client reappraisals and feedback that can assist the company in doing the merchandises and services even better. 6. There is no better manner or an even cheaper manner than a societal media channel when it comes to denoting new merchandises or services of the company. It is a really cheap manner of advertisement because it reaches a huge audience for a fringy investing. Alternatively of passing big sums of money on selling and advertisement runs. allow the clients advertise for the company. Many consumers are no longer traveling straight to the beginning for merchandise information ; they trust their equals to reasonably reexamine merchandises for them. Therefore it is a good thought to promote your clients or clients to check-in at your concern. or direct them to reexamine your merchandise online. This method ensures that you reach a huge audience via societal webs. Social media will do it easier for the e-marketers to distribute the intelligence sing a new merchandise or service. Information such as reaching or release day of the months can be doing known to the populace in an easier method. 7. Another importance of societal media selling is the fact that it will let the e-marketer to detect the customers’ penchants so that the company will be able to move based on what they want. By cognizing their penchants. it will be much easier for the e-marketer to heighten all the company’s merchandises and program the selling runs more efficaciously. All these factors stated above can be seen as the chances to e-marketers in utilizing societal media as portion of their scheme. On the other manus. there are besides challenges that an e-marketer can confront in utilizing societal media selling. Some of the common obstructions and barriers to societal media acceptance that could be focused on are: 1. Flying blind Many companies chase societal media tactics with no thought about the â€Å"who† . â€Å"what† . † when† and â€Å"where† of the societal web. It’s indispensable that companies foremost develop a listening plan to reply those inquiries. Listening through societal media monitoring is critical to understanding trade name. rivals and cardinal footings relevant to the audience on the societal web. Without a smart hearing attempt. companies missed cardinal chances such as selling. client service. gross revenues. recruiting. partnering and public dealingss. 2. Unsure where it fits – who owns societal media? As companies develop their societal media plans. duties and resources need to be allocated and that leads to answerability and ownership. For successful societal media acceptance within organisations. it’s of import to set up societal media ends and duties in different parts of the organisation. As resources and answerability are identified. the different sections can work to traverse pollinate attempts. and work together as a squad. By making so. it helps the company purchase combined attempts and avoids conflicting representation of the trade name. 3. Inconsistent engagement Companies need to be consistent with their societal engagement. The solution to a more consistent engagement is to take from the top. acquire executive buy-in. Establish ends and supply a feedback cringle to subscribers. As they grow. the community will supply feedback. 4. Not single or confident It is of import for an e-marketer to believe that people will listen to and happen value in what the message is stating requires assurance and lucidity. Whether the e-marketer is right or incorrect might non count every bit much as being passionate. Therefore when utilizing societal media sites as portion of their selling scheme. e-marketers may confront the challenges of demoing leading and strong belief when it comes to societal engagement and battle. 5. Digitally unsavvy squad Modern sellers need to understand societal media. Companies don’t â€Å"do social† . they â€Å"are social† . That means being savvy participants. Harmonizing to â€Å"Social Technographics of Business Buyers† from Forrester Research: * 91 % of concern purchasers read web logs. watching user generated picture. take part in other societal media * 55 % of decision-makers were in societal webs * 43 % are making media ( web logs. uploading picture or articles. etc. ) Josh Bernoff. Forrester stated that â€Å"If you’re a B2B seller and you’re non utilizing societal engineerings in your selling. it means you’re tardily. 6. Lack of personalization It is of import to utilize existent squad members in societal media attempts. Using some faceless individual behind the trade name is non the effectual manner to hammer relationships with others. Companies can win on the societal web by developing a scheme. experiment and iterate. In a nutshell. the challenges confronting sellers who want to utilize societal media sites as portion of their scheme are the turning diverseness of tools and niches. decentralized audience and more attempt is needed to make the same audience. Besides. there is a possible lessening in control of image and increase in sum of content which is the hazard of content overload. It is of import that an e-marketer have clear cognition on how to interpret real-world relationship norms into online norms when prosecuting in societal media selling. Mentions:* hypertext transfer protocol: //forrester. typepad. com/groundswell/2009/02/new-research-b2. html New research: B2B purchasers have really high societal engagement Josh Bernoff. February 23. 2009 * hypertext transfer protocol: //www. emarketer. com/Article/Social-Marketers-Dive-Mobile/1009591 Social Marketers dive into Mobile. January 9. 2003 * Strauss. J. and R. Frost ( 2009 ) E-marketing. 5th edition ( Pearson International Edition ) . Upper Saddle River. New jersey * Berthon. P. . L. Pitt and C. Campbell ( 2008 ) â€Å"Ad Lib: When Customers Create the Ad† California Management Review 50 ( 4 ) : 5-30 * Andreas M. Kaplan. Michael Haenlein ( 2010 ) â€Å"Users of the universe. unite! The challenges and chances of Social Media† Business Horizons. Volume 53. Issue 1. 59-68

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